Abstract: International situation in rare earth is complex in recent years and rare earth in the world situation has undergone significant changes.Rare earth demand will remain strong in the world in the future and China's rare earth still has strong international competitiveness in the next two years.Strategy for the large-scale enterprise groups are an inevitable choice for raising the level of development of rare earth industry and improving the international competitiveness.Firstly,The paper tracks the new trends of development and utilization of rare earth in foreign countries,such as rare earth mine restart,new rare earth project start,new technology research and development of rare earth accelerate.Secondly,The paper analyze and conclude the situation of rare earth resources management policies in China,such as a series of new rare earth management policies were implemented,the force of exploration and planned was strengthened,the development of rare earth industry is tending to healthy,stable and sustainable.Thirdly,the paper sorts out the issues in the management and utilization of rare earth in China.The paper also analyzes the international rare earths market situation,for instance,supply and demand international situation,international competitiveness in China.Finally,the paper give some policy advices,such as development of rare earth resources in domestic and foreign simultaneously,equal stress on development and protection,joint regulation by law,improvement of environmental entry threshold for enterprise.