“矿难”危机公关的公众对策探讨
Exploration of the public policy in crisis public relation of mine accident
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摘要: 本文对企业"矿难"危机事件的特点进行分析,提出"矿难"处理中的程序设计,有针对性地对公众对象进行结构性分类,为企业在"矿难"危机处理中提供协调公众的建议对策。Abstract: After analyzing the characteristics of crises caused by mine accidents of enterprises, this paper puts forward some program designing in handling mine accidents and makes a structural classification for the public correspondingly, thus providing suggestions and countermeasures for the enterprises in the course of reconciling the public in crisis public relation.
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